Posts in

Archives


Small Business Marketing News Written by Ken GaeblerPosted: 08/31/2020 Small businesses rely heavily on the US Postal Service to collect checks, send mailings, and deliver direct marketing materials. Leave the postal service alone, please. It’s a tough time for small businesses. According to economic data from Overview of opportunities, small business revenues have fallen 9% …

For most organizations, marketing products and services directly to customers and potential customers is a vital source of business. Until recently, South African organizations that engage in direct marketing were generally concerned with complying with the marketing standards set out in the Consumer Protection Act, 2008 (“CPA“), for which a direct marketing registry (for consumers …